In this episode of Data BS, host James Winegar, CEO of CorrDyn, sits down with Sam Arnold, an enterprise account executive at Census, a leading data activation and reverse ETL platform.

Sam shares his journey into the data space and provides insights into how Census differentiates itself in a competitive market.

With James, the pair dig into the power of reverse ETL, the limitations of traditional customer data platforms, and how Census enables non-technical teams, like marketing and product, to use data without constantly needing help from data engineers.

The conversation also dives deep into how AI tools like ChatGPT and Claude are transforming the sales profession. Sam explains how AI-driven engagment fit scores and productivity enhancements have helped his team streamline their workflow and increase efficiency.

The episode finishes up with a discussion on the future of AI in business, from drug discovery to manufacturing, and how AI will continue to revolutionize industries.

Links & Resources:

• Visit Census: getcensus.com
• Connect with Sam Arnold on LinkedIn: Sam Arnold
• Sponsor: CorrDyn, a data consultancy.